Training solutions moving forward: We aren't training robots, but...

Hotel development has gone viral and there aren’t signs of it curbing in the near future. According to STR Global, there are approximately 5,750 hotels and 925,000 new rooms in the pipeline across global markets.  What we worry about isn’t where we’ll find millions of new employees, but how we’ll train them to carry out our service promise to guests. IHG predicts that in China alone, they’ll create 90,000 positions for 142 new hotels, tripling their current staffing requirements. But this doesn’t mean they’ll train a mere 90,000 employees. The reality is that IHG must over hire as part of their forecast for employee attrition.  Then they must take into account those transferred internally or to other properties and have to be retrained, new employees hired to fill vacancies, and ongoing training for the existing 40,000.

HR challenges moving forward

With extensive hospitality operations experience, we understand the challenges the industry faces. 

  • While finding employees is one challenge, where will we get the trainers to train them?

  • How will we train the trainers?

  • How do we send a consistent message to employees across several properties and regions?

  • How do we schedule employees for in-class training without disrupting operations?

  • How long is this going to take?

  • How much is this going to cost?

  • How do we get support from departmental managers who need to release employees for training?

Training solutions moving forward

E-learning in hospitality may sound like an oxymoron - after all, we aren’t training employees to be robots.  But with limited time and resources, there are some courses equally effective when taught online than in the classroom, and the benefits are numerous.

  • Cost effective

  • Efficient

  • Consistent

  • Convenient

  • Easy to customize, manage and update

  • Easy to keep track of assessments, employee progress, etc.


Customizable E-learning programs

Craft House is an industry expert in customizing and designing E-learning programs for hotel management groups.  With our experience in Human Resources, Training, Finance, CSR and Operations, we're developing e-learning programs for hotel management groups including:

  • Finance for non-financial managers

  • HR for non-HR managers

  • Corporate social responsibility training

  • Sustainable operations

  • Operational health and safety

  • Communication skills

  • Revenue management

  • Product and brand training

  • etc.

What NOT to use e-learning for?  Hands-on training and programs that involve the customer service experience and interactive skills.